Product intelligence for teams shipping at AI speed

Parcel watches sessions, tickets, issues, and commits, then traces user behavior back to what your team shipped

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Ask questions across every product signal.

See what Parcel can do for your team

Workflow-builder adoption, drop-off, and the next product test.

Parcel agent- Product

After the workflow builder launch, which teams created an automation, and where are the rest dropping off?
Parcel

Parcel connects the clues your team already has.

Intercom-IC-1842Export to CSV is broken
Parcel-12 sessionsSkipped the export step
Linear-ENG-422mimeType regression on export
GitHub-v2.4.1Released two weeks ago
Slack-@mayaAsked in #support, no thread
Intercom-FR-209Wants dark mode
Intercom-FR-311SSO request
GitHub-a3f82c1Refactor onboarding store
Intercom-IC-1776Slow page load
Parcel-24 sessionsAsks for date filter
Focus areaExport flow regression

Stop watching every replay. Read the product briefing.

Parcel turns the week's sessions, releases, and customer messages into a briefing your team can use in standup. When something matters, it links back to the exact replay, commit, and customer report.

This week · 8,412 sessions · 4 releases · 23 customer messages

Weekly briefing

Drafted by Parcel, ready for your team

  • Export flow regression- likely needs a hotfix.

    8,412 sessions this week. 318 export failures (+38%) trace to release v2.4.1's mimeType change.

  • New Assets dashboard isn't paying off.

    127 users hit it for the first time. 89 abandoned within 12 seconds. Common exit: back to /home.

  • Settings rage-clicks suggest an auth regression.

    Rage-clicks up 24% on /settings/integrations, all on the n8n connector card. Opened 2026-04-03.

Each insight links back to the session, the commit, and the customer who reported it.

Define activation in plain English. Parcel turns it into a metric.

Say what a good user moment looks like: created a first asset, invited a teammate, exported a report. Parcel finds it in historical sessions and keeps the metric current as the product changes.

Activation Rate↑ +11%
38%
computed from Pattern: User creates first asset
Stickiness (DAU/MAU)↑ +0.06
0.41
computed from Pattern: Active engagement on /reports or /assets
Growth Efficiency↑ +0.8
4.2
computed from Pattern: Invited teammate within 7 days of signup

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